TD2
Secret
Helped translate TD2’s brand positioning into a cohesive visual identity and thought leadership campaign designed to increase brand awareness and differentiate the company within the competitive oncology landscape. I led the creative direction, developing visual concepts and marketing materials that brought TD2’s expertise, responsiveness and patient-focused mission to life across channels.
Services:
Art Direction
Brand Development
Brand Identity
Brand Positioning
Email Marketing
Print Collateral
Website Design
The refreshed brand and integrated campaign helped establish TD2 as a recognized oncology CRO while strengthening its digital presence and lead generation.
Increased website visits by 142%
Generated 800+ sales leads through six targeted email campaigns
Increased LinkedIn followers by 233% through approximately 475 posts
Redesigned the website with updated graphics, expanded content and improved navigation
